If you are new to the pi then i would start with raspbian , try download the desktop version from here
and see if that will flash using etcher on to your SD card,
if you can't flash your SD card with raspbian then you should post details of the hardware you are using to do the flashing and including the OS running on the hardware.
kali is more of an advanced OS, you should be aware it may not support the pi top hardware.
for kali support you should go to there own forum https://forums.kali.org/