Earlier this year, we blogged about a shampoo ad that was running in the Swedish subway. A Pi hooked up to a motion sensor triggered a video effect on a billboard, so the model’s hair blew around in what looked like a response to the wind created every time a train came into the station.
Swedish ad agency Garberg have done something similar to that original project – but this time something’s different (and all their work on this ad has been pro bono). This has become the most-viewed video in Sweden this week, and it brought us all up short. We think it’ll have the same effect on you.